Do I need a whale sized budget to start digital marketing

generally No…..

Your budget depends on the strategy you choose to adopt and the company you are working with.

Some companies, like Baysuit, use budget packages to suit any pocket size. For people with a minimal budget, it is also advisable to grow your organic reach using SEO, social media and quality content creation as these require the more of your time and less of your money, and then gradually enter more effective digital marketing techniques.

Other techniques like paid advertising, SEM, or buying of email lists incur more costs but are also very effective. It is true…sometimes the larger the intended result the higher the price. 

What is the right content in digital marketing

Content is everything! You do not want to post about female inner wear to a reverend father Or post about sporting jerseys to women in their 60s……lol…I think you get the gist now.

Digital content basically should depend on your intended prospects and their needs at various times. We call this content mapping; targeting content according to who the content is addressed to and how close they are to mami g a purchase from you. 

First you need to have buyer personas to help you know who your target market is. From here you can then know the kind of post that will be helpful to your prospects, helping them overcome challenges. With the right content you can gain your prospects trust without even trying…..think about it. 

There are 7types of digital contents that are on plane table in Content marketing

  • Blogs
  • Infographics
  • Videos
  • Podcasts
  • Ebooks
  • Copywriting
  • Social media content

At Baysuit well structured research is conducted before strategic contents are created to drive the right audience and traffic.

Ok, so I am ready…..How do I start?

To start digital marketing you need to ask yourself

  • How much do I intend to spend on digital marketing
  • Who is my target market
  • What are my prospect worth
  • How much Do I need to take me from where I am to where I want to be
  • Which digital marketing agency suits my budget and plan

After answering these questions

We sincerely advise you to go on personal research. Research on which strategy would work well for you and which agency will bring out the best in your business.

Alex is an easygoing person with a lot of vibe and ambition. I am a Scorpio and might sometimes be an Emotional overthinker, but I have been described as a "perfect companion". I love the process of creativity in any form it comes and finds unspontaneity, well boring.

About us and this blog

We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.

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We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.

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